Sunday, 15 May 2011

Rafayel management - Uniqueness in motion: ideate, innovate, integrate, implement


To optimize their performance, 'Managers' require strategy, intelligence, and knowledge of macro and microeconomic indicators.

In today’s world, hotel rooms run by chains are becoming stereotyped – all designed in a similar and
identical pattern, all run with an identical temperament.  It has to change to personalised attention, that the service should exceed expectations: this is the core of hospitality business.

All employees should think broadly, they should understand the term 'packed experience,' the guest wants the best stay and the best usage of all facilities.  Hotels are rarely inviting enough on all fronts. An ideal hotel should have all-inclusive services in one deal: that is what we want to concentrate on. 

We have the all the services with no extra additions and surprises: Cigar bar, Japanese terraces and Spa/Gym are part of a single experience. This should be the key focus of all employees who face the guests.

Our all inclusive deal with no surprises should be promoted and highlighted to every customer; they should be able to use all our facilities like free broadband, access to games; iPad, perpetual stream of SONUS music, special care and highly rated restaurant food. We still sell the concept of 170 bus rarely, we should have a clear sign highlighting this great accessible tool to London.

Our managers must also constantly monitor:

  • Social media; Facebook, Twitter
  • Hotel proprietary booking engine should be promoted;
Returning customers are an indication of success, integrated services of the hotel are most important.  It is not just about the room, it is about the Room, plus great food and ambiance, plus cup cakes, and Jazz, or Bollywoods.

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